Howard Helfant became a wine expert in recent years after
running a successful restaurant and a successful marketing consulting firm. He
is also a venture capital investor, pouring money into worthy business
start-ups and entrepreneurs to maximize his returns on investment. He has since
visited the great wine producing areas of the world to find the best whites,
reds, and blends he can and create a massive collection of the best wines in
the world. Helfant didn’t have a taste for wine before he started on this new
venture in recent years. But over time, he came to appreciate all the things
that makes a great wine great.
Howard Helfant freely admits that he had a hard time not
swallowing the wine the first time he tried it in the Napa Valley. He didn’t
understand the term ‘mouth feel’ at all. Now he gets that in order for a true
wine connoisseur to judge a wine, one has to let the wine penetrate the palate
with its full flavor. And there’s no better way to do that than by allowing the
wine to swish around the mouth for a moment before swallowing. This allows the
wine taster to gain an appreciation for the wine’s full taste profile. This is
one of the main things that wine judges give passing or failing grades to wine
labels.
Howard Helfant took a while to get used to tasting wine fully
using all of his senses and his full pallet, but today he loves to taste and
judge wine to add to his collection.
Follow Howard Helfant on Twitter: https://twitter.com/helfanthoward
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